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APRIL 2009 WEBCAST METRICS AUDIENCE RATINGS

May 28, 2009

FOR IMMEDIATE RELEASE
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APRIL 2009 WEBCAST METRICS AUDIENCE RATINGS

Providence, RI –  May 28, 2009 – Ando Media has released its monthly Internet Radio Top 20, a listing of the top-performing Internet radio stations and networks measured by the Webcast Metrics™ audience measurement platform.

 

Webcast Metrics uses a proprietary platform to track exact data and convert it to standard broadcast audience metrics that can be easily understood by the broadcast and advertising industry. Comparable statistics for broadcast stations have had to use estimates based on small sample size. With Webcast Metrics, media companies can expect precise measurement and delivery of ad campaigns. For more information about Webcast Metrics, visit www.andomedia.com.

 

See Rankings Below:

 

DAYPART 6:00 am to 8:00 pm EST, Monday thru Friday

                                                                                                   AQH             CUME

 

Katz Online Network

435,664

2,785,893

  1

CBS Radio Inc. °

218,673

4,414,914

  2

Clear Channel Online Music and Radio ∞

145,284

1,618,238

  3

Digitally Imported Inc. ∞

57,398

*713,395

  4

977Music.com Corporate ∞

55,414

*690,472

5

Citadel Broadcasting Company

51,914

579,840

  6

1.fm Corporate ∞

26,157

*352,444

  7

Entercom Communications Corp. ∞

23,594

399,393

  8

Cox Radio Inc. ∞

18,066

210,145

  9

ESPN Radio Corporate

16,056

336,476

  10

EMF Corporate

14,341

189,470

  11

Bonneville Corporate ∞

13,456

112,293

  12

AccuRadio ∞

12,495

222,484

  13

Greater Media Corporate ∞

9,310

118,983

  14

Salem Communications ∞

6,314

89,256

  15

Emmis Communications ∞

4,880

61,274

  16

Lincoln Financial Media

4,659

51,874

  17

Radio One ∞

4,446

52,064

  18

Journal Broadcast Group (Corporate) ∞

4,008

50,344

  19

Saga Communications

3,862

57,831

  20

ICBC Holdings

3,785

55,539

 

 

DAYPART 6:00 am to Midnight EST, Monday thru Sunday

                                                                                                AQH                  CUME

 

Katz Online Network

279,483

4,168,114

  1

CBS Radio Inc. °

148,134

6,333,363

  2

Clear Channel Online Music and Radio ∞

79,782

2,087,994

  3

Digitally Imported Inc. ∞

45,299

*1,258,316

  4

977Music.com Corporate ∞

39,017

*1,095,678

  5

Citadel Broadcasting Company

32,194

741,711

  6

1.fm Corporate ∞

20,104

*606,028

  7

Entercom Communications Corp. ∞

14,088

504,015

  8

Cox Radio Inc. ∞

11,223

285,882

  9

ESPN Radio Corporate

9,933

415,124

  10

AccuRadio ∞

9,091

339,015

  11

EMF Corporate

8,153

249,958

  12

Bonneville Corporate ∞

7,982

154,737

  13

Greater Media Corporate ∞

5,425

162,862

  14

Salem Communications ∞

4,381

123,127

  15

Emmis Communications ∞

3,014

80,951

  16

Lincoln Financial Media

2,917

71,281

  17

Radio One

2,809

71,756

  18

Journal Broadcast Group (Corporate) ∞

2,335

61,684

  19

ICBC Holdings ∞

2,264

        66,756

  20

Saga Communications

2,142

72,369

 

 

AQH:  The average number of persons who listened to a station for a minimum of five minutes within a reported daypart.  This number is the average of the number of listeners recorded every 15 minutes for each station monitored by the Webcast Metrics heartbeat, or the number derived from the total time spent listening data obtained by Webcast Metrics directly from station server log data.  Listening periods of less than 5 minutes are not included.

CUME:  The number of unique persons (defined as the number of different IP addresses) who listened to a station for a minimum of 5 minutes within a reported time period.   This is an unduplicated estimate, which may be underestimated in cases where more than one listener accesses an Internet radio station via the same IP address.  Listening period of less than 5 minutes are not included.  Cume audience estimates for individual station groups should not be added, because people who listen to more than one network will be counted twice.  All 20 listed groups represent multiple channels of programming and CUME for a particular group is the number of unique listeners unduplicated across all the channels reported

∞ These groups are part of the Katz Online Network

* CUME for these groups has been estimated based on the relationship of AQH and Time Spent Listening

°AOL Radio and Yahoo LaunchCast are part of CBS Radio, Inc.

 

 

 
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